General Director's Dialogue with "Alemarat Alyoum" Arabic Newspaper

DED-Ajman set to expand outsourcing of services at its various centers in near future

• Department to achieve full digital transformation before end of 2018
• New legislations & incentives for SMEs to be launched in 2019
• Increasing the number of outsourcing service centers will boost businesses activities: Ali Essa Al Nuaimi

The Department of Economic Development - Ajman (DED-Ajman) announced that it is currently considering the introduction of new legislations and incentives for SMEs and licenses for e-commerce, to be launched in Q1 2019. The Department confirmed the near completion of the digital transformation of its services to Emarat Al Youm newspaper, adding that the Department plans to achieve 100 per cent transformation before the end of the year.

Digital transformation

Ali Essa Al Nuaimi, Director General of DED-Ajman said: “The Department is currently implementing smart transformation of its services according to Ajman Digital Government's strategy which has classified smart services into seven main services and 34 sub-services.”

He added that the Department aims to reach 100 per cent of the transformation process through smart phone applications and the electronic circuit locations before the end of this year, pointing out that the current rate of transformation is over 88 per cent.

The shift of the issuance of licenses for marketing campaigns and discounts has also been completed, he added. The service for the selection of commercial names for stores and licenses was also done manually, presenting several alternatives for names to be chosen.

Al Nuaimi confirmed that the automation of services provides more convenience to customers, as they can be conducted via smart phones without the need to visit the Department’s offices.

Commercial complaints

The number of consumer complaints received during the first 10 months was 1,672, most of them regarding after-sales service of electrical appliances, followed by complaints regarding car maintenance and repair workshops, and food products. The Department has successfully resolved 92.4 per cent of them, with the rest under processing, Al Nuaimi said.

Licensing and violations

Al Nuaimi revealed that DED-Ajman has issued 1,530 violations in the first 10 months of this year, including 175 in the field of trade protection and 1,355 related to regulation and inspection of various economic establishments in the licensing and law enforcement sector.

The number of new commercial licenses issued during H1 2018 was 9,382, compared to 9148 new licenses issued during the same period last year. The number of license renewals in H1 2018 reached 15,344, compared to 14,348 licenses during H1 2017.

Incentives & legislations

DED-Ajman is currently studying the introduction of a new set of incentives and legislations to encourage SMEs, and these will be launched in Q1 2019. The issuance of licenses for e-commerce ventures based on customized regulatory frameworks is also under consideration, Al Nuaimi said.

Outsourcing of services

DED-Ajman is planning to expand the outsourcing of services provided by its various centers in the near future, following the success of service outsourcing at four of its centers in various parts of the Emirate, in addition to three Department branches. This will enable customers to conduct transactions in an array of locations. Al Nuaimi explained that the Department adheres to strict standards in the selection of outsourcing centres to ensure high quality of services.

The most important factors being considered are the center's location, the number of customers visiting it, the availability of adequate number of parking spaces reserved for customers and the number of employees in the center and their qualifications. These employees are trained by the Department officials in an appropriate manner.

The Department's plans to increase the number of its outsourcing centers and the shift to digital smart platforms will significantly enhance the ease of doing business in the emirate.

TAZIZ program

DED-Ajman recently launched the TAZIZ program for the development of SMEs, which offers a package of services, initiatives and incentives to enable entrepreneurs and SMEs. These include feasibility studies, consulting, training courses, and marketing for projects fully owned by UAE nationals and operate in the emirate. He emphasized that the government of Ajman has placed micro projects and SMEs as a priority to ensure economic and social development as they are key pillars in enhancing Ajman’s position and competitiveness, both regionally and globally.